Data

I have conducted in-depth analysis of website traffic, eCommerce trends, and sales data for 20+ Global brands in the content creation industry to establish Conversion Rate Optimization (CRO) goals, sales/traffic forecasting for predicting future sales and inventory levels, and provided data visualizations to help with effective storytelling.

Projects

The below projects represent 2 examples of gathering data efficiently, analyzing trends and insights, and then effectively communicating them to stakeholders.

Twitter Sentiment Analysis

Extracted branded keywords & keyphrases from Twitter for sentiment analysis and visualized storytelling to stakeholders.

Google Ads PPC Campaign Dashboard

Built visually pleasing and interactable dashboards for quick & easy understanding by clients.